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Case studies / Cleora

Cleora

A jewellery brand built on one idea: you don't need more jewellery, you need the right 10 jewels. We're their end-to-end technology partner.

ClientCleora
What we didE-commerce · AI · ERP
Year2026
Cleora — E-commerce · AI · ERP

Services

End-to-end technology partner — the e-commerce site, AI-powered product experiences, ERP, CRM, WhatsApp automations and POS.

The problem

A disconnected stack: expensive tools delivering a poor customer experience, and growing server bills that made it hard to sustain. They needed a partner who would understand the business and challenge assumptions — not another website.

Who it’s for

Working women who see jewellery as an extension of their personal style, building a versatile collection of 10 essentials.

What we built

A custom technology ecosystem that brings the storefront, operations and AI experiences under one roof.

A crafted visual direction with detailed, mobile-first product pages — and AI that lets customers see how jewellery looks on them. Behind it: custom ERP, CRM, POS and WhatsApp automation.

LGS craft

The AI architecture, visualisation workflows and recommendation algorithms are custom-built around how Cleora wants to operate.

Outcomes

  • One owned platform instead of a patchwork of expensive tools.
  • A more personal shopping experience, powered by AI try-on.

Stack

Next.jsNestJSRedisCustom AIAWS